Mar 28, 2024  
2017-2018 University Catalog 
    
2017-2018 University Catalog [Archived Catalogue]

ADVT 301 Copywriting

College of Art, Media & Design

3 credits 45.0 hours
300 level undergraduate course

This course focuses on introducing the skills needed for crafting and writing of persuasive texts for various media platforms used by advertising and gives a basic understanding of the copywriting process in the advertising industry.

Prerequisites COMP*102, COMP*102E, COMP*112, or COMP*112H

This course is not repeatable for credit.