Dec 10, 2024  
2022-2023 University Catalog 
    
2022-2023 University Catalog [Archived Catalogue]

ADVT 301 Copywriting



3 credits 45.0 hours
300 level undergraduate course

This course focuses on introducing the skills needed for crafting and writing of persuasive texts for various media platforms used by advertising and gives a basic understanding of the copywriting process in the advertising industry.

Prerequisites WRIT*102 or WRIT*102H

This course is not repeatable for credit.
This course can fulfill a critical studies elective or general elective requirement.